ALBOROSIE’S Shengen Entertainment announces the worldwide debut of the accompanying visuals for the single “Put In The Work” by reggae artist Damarah Dann-I (b. October 26 1985) in Spanish Town, Jamaica.

Filmed in Portmore, the visuals weave together keen references of working class people, as the chorus gestures to the symbolic relationship of the qualities one must possess to be a child of Rastafari, or, His Majesty Emperor Selassie I. This single continues to gain steady rotation for its eloquent interpretation of a Jamaican-styled proverb on the theme of discipline, as a primary work ethic.

“Put In The Work” appears as track number seven (7) on the twelve-track (12) compilation of the “His Majesty Riddim” produced by the multi-instrumentalist, recording artist and producer Alborosie (who also makes an appearance in the music video) for Greensleeves Records – a parent company of VP Records.

Released in late 2016, the riddim curates an anthology of established artists such as: Sizzla Kalonji, Mr. Vegas, and Gentleman, and Alborosie himself, as well as forthcoming talents such as: Christopher Martin and Yung JR, of which Dann-I aptly belongs, as the online streaming data suggests.

Dann-I is one of the most compelling rising stars in the contemporary reggae music scene in Jamaica. Since 2017, Dann-I has appeared on Rebel Salute and Stepping High Festival – two of the biggest reggae music festivals promoting roots music in Jamaica.

Dann-I is a singer, songwriter, and musician whose recent singles include: “Put Another Reggae on Top,” “Strictly Roots,” and “Grabba Lover”. Dann-I has also performed at Reggae Sumfest, Sting, and Summer Sizzle.